Nigeria Launches National Dress Brand Project

Zizi CardowNigeria’s Tourism Development Corporation (NTDC) in association with City People Media launchedthe “National Dress Brand” project/campaign last weekend, encouraging Nigerians to buy and dress local. The event was, according to the Guardian Newspaper, held at Planet One in Maryland, Lagos and included members of the fashion and film industries.

The NTDC in furthering the goals of the Nationa Dress Brand project has chosen five Nigerian designers to work with on the five-year project: JD7, Jewel by Lisa, Zizi Cardow, Amede and Modela Couture.
Photo: Designer Zizi Cardow courtesy of

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