This is a film produced for the South African knitwear brand, MAXHOSA BY LADUMA, designed and founded by Laduma Ngxokolo.
MAXHOSA BY LADUMA’s vision is to preserve Xhosa culture through contemporary fashion, and this film was created to capture the deeper meaning behind the brand.
Production Company: The VCG, [email protected]
Director: Batandwa Alperstein, @takezito
Producer: Cherize Ross, @sureeyes
Director of Photography: Kent Satram, @kaapstadkent
Editor: Zunaid Green, @zunaidtheeditor
Cast: Sakhumuzi Fonya, Lutho Kote, Themela Langa, Thami Mazana
Dancers: Yamkela Bambatha, Sibusiso Mfeketho, iKapa Dance Theatre
Choreography: Theo Ndindwa, iKapa Dance Theatre
Digital Imaging Technician: Christian Denslow
Lighting: Brent Sauls
Grip: Johan Schoeman
Production Assistant: Rozano Daniels
Art Department: Karabo Makenna & Cobus Engelbrecht
Music Composition: Graham Ward, Wardwide Music & Ross McDonald, heypapalegend.com
Colourist: Francesca Sevillano Barredo, 744digital.co.za
Studio & Equipment: PANAVISION
Additional: Simon Deporres, simondeporres.com; Costas Leather Shoes.
Founded in 2007, Ladybrille® Magazine is a California based pioneer digital publication demystifying the image of Africans in the west through contemporary African fashion and celebrating the brilliant woman in business and leadership, with an emphasis on the African woman in the diaspora. Our coverage includes stories on capital, access to markets, expertise, hiring and retention, sales, marketing, and promotions.