“The Ituen Basi brand is a celebration of individuality and feminism, a stylish combination of timeless elegance with a contemporary twist. Ituen has forged a subtle yet distinct signature inspired by the couturiers of old, as well as her many years of experience in the fashion industry. The brand is synonymous with the tradition of the finest quality, infused with unquestionable creativity. Her spectacular presentation is often seen as the result of fusing experiences.
Ituen Basi completed a BA Theatre Arts degree at the University of Life in Nigeria where she also designed and tailored costumes and garments for stage productions and beauty pageants. Following her time at university, Ituen deepened her knowledge and formalized her experience in the fashion industry by studying at the acclaimed London College of Fashion
Ituen’s education and experience have helped her develop a blend of exceptional skills in design development, pattern engineering and bespoke tailoring. Her unique approach produces exceptional but wearable art pieces, which are contemporary expressions of enduring sophistication. Her message remains consistent across each exclusive collection–“it’s in the detail”. ”
~Bio by Ituen Basi via AFI
Photocredit: SDR Photo/Simon Deiner
Founded in 2007, Ladybrille® Magazine is a California based pioneer digital publication demystifying the image of Africans in the west through contemporary African fashion and celebrating the brilliant woman in business and leadership, with an emphasis on the African woman in the diaspora. Our coverage includes stories on capital, access to markets, expertise, hiring and retention, sales, marketing, and promotions.