ELECTRIC, BUZZING and PINK are just a few words to describe the atmosphere of our recent visit to Showpo’s head office. We chat with savvy business owner Jane Lu, the Founder of Showpo, one of Australia’s leading online women’s fashion stores. Jane shares her inspiring journey in business, having started in a little garage in Balmain in 2010 after making the decision to leave her corporate job to follow her passion. Between browsing Showpo’s clothing aisles sporting the latest trends and watching a live model photo shoot, Jane talks about the keys factors that led to Showpo’s rapid growth, including their cool company culture and Showpo ‘lifestyle’ brand identity. Jane also reveals her favourite Facebook tips that helped build their ‘tribe’ of over 300K fans.