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Business Events Fashion

Estée Lauder Launches in Nigeria

Estée Lauder, a cosmetic brand under Estée Lauder Companies, an American manufacturer and marketer of high-end skincare, makeup, fragrance and hair care products, made its official debut in Nigeria on September 3rd, 2015. Brand representatives held a press conference at the Wheatbaker hotel, Ikoyi, Lagos to introduce the company, and its product offerings that it …


Estee Lauder to Increase Market Penetration in Africa, Heads to Nigeria

The beauty giant Estee Lauder which already has a presence in South Africa, is looking to increases its penetration in Africa, starting with Nigeria. Jewish Business reports: “According to recent market reports Estee Lauder is going ahead full tilt with their plans to introduce several of the top-selling brands in Africa, with plans to be …