Ever heard of the popular and fun show, “What Not to Wear” hosted by Stacy London and Clinton Kelly? Of course you have! Well, Nigeria has its own “What Not to Wear” titled “Style Me.”
Hosted by both Isioma Onochie Aihie (style resident) and Zainab Ashadu (ex-model turned stylist and image consultant and co-host for season three) the show, like its American counterpart, features style violatora whose friends and relatives nominate for style makeovers. The hosts teach the style violator, in each episode, the fundamental rules of style. Once this is done, the violator/style victim is handed 100,000 Naira to shop for a new wardrobe following the new rules of style.
Ultimately the violator, hopefully, becomes a style abiding citizen with how he/she shops. All violators as part of a complete makeover also receive hair and makeup transformations, complete with tricks and tips to maintain their new confident building styles.
Check out pictures from Season 2 below. “Style Me” Season I was co-hosted by Nigerian Accesory designer Buki de La Zaria while Season II was co-hosted by Ifeoma Williams, former Ms. Lux turned fashion consultant.
****The show will be made available online soon and currently airs on Silverbird TV and MNET’s Africa Magic, among numerous channels across Nigeria.
~Article by Uduak Oduok
~Photos courtesy Style Me
Founded in 2007, Ladybrille® Magazine is a California based pioneer digital publication demystifying the image of Africans in the west through contemporary African fashion and celebrating the brilliant woman in business and leadership, with an emphasis on the African woman in the diaspora. Our coverage includes stories on capital, access to markets, expertise, hiring and retention, sales, marketing, and promotions.
