Business, Fashion

(Video) How will Fashion Retail Stores of the Future Captivate the Consumer?

Future of Fashion RetailHow will fashion retail stores of the future captivate the consumer?

Today’s consumer expects an enhanced, seamless, multi-sensory shopping experience. As omnichannel continues to evolve and competition intensifies, retailers need to present shoppers with personalised encounters, immersive technology and interactive design. By creating memorable, social and emotional experiences that delight, enrich and intrigue the consumer, retailers of fashion and beauty can influence purchasing decisions, increase loyalty and boost the bottom line. How will stores of the future captivate the consumer?

Moderated by: Imran Amed, The Business of Fashion, editor in chief
Armand Hadida founder of L’Eclaireur
Michael O’Keefe, Aesop, CEO
Kim Bui Kollar, Pedder Group, Director of Special Projects

Ladybrille Magazine

Founded in 2007, Ladybrille® Magazine is a California based pioneer digital publication demystifying the image of Africans in the west through contemporary African fashion and celebrating the brilliant woman in business and leadership, with an emphasis on the African woman in the diaspora. Our coverage includes stories on capital, access to markets, expertise, hiring and retention, sales, marketing, and promotions.

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