EVENT: (May 29th, 2013) How to Select and Prepare for Tradeshows by @FabCounsel


Ladybrillers (especially our fashion designers)! There is an interesting business of fashion event you should mark on your calendars and plan to attend if you will be in Los Angeles on May 29th, 2013! The event is organized by Fab Counsel. Check out the flyer and read the details below!

Tradeshows can be a confusing thing. There are so many to choose from, depending on the type of brand you have. That’s why you really have to know which ones are right for your fashion line before you commit & spend thousands of dollars. And not only that but you strategize & plan to the T so that you get the most exposure and sales that you can possibly get. Yea, we know it’s not an easy task, which is why we are bringing together a group of seasoned sales execs & brand owners who have gone through this process multiple times in their careers. During this seminar, we will go over:

The types of tradeshows for mens, womens, and accessories
What to do before the show: booth planning & set-up, travel arrangements, staffing, setting up appointments, branding collateral prep, sample prep, goal setting
What to do during the show: booth management, sales appointments, marketing
What to do after the show: The art of follow ups

Please arrive by 6:30. Feel free to mingle, shop & enjoy the complimentary refreshments. The panel will begin prompty at 6:45. A 30 minute Q&A panel will follow.
Our events tend to sell out so get your tickets early. See you there!

How to Select and Prepare for Tradeshows

Ladybrille Magazine

Founded in 2007, Ladybrille® Magazine is a California based pioneer digital publication demystifying the image of Africans in the west through contemporary African fashion and celebrating the brilliant woman in business and leadership, with an emphasis on the African woman in the diaspora. Our coverage includes stories on capital, access to markets, expertise, hiring and retention, sales, marketing, and promotions.

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