Fashion

MTN Lagos Fashion & Design Week Spring/Summer 2013: Mai Atafo Bridal #LFDW

One of the fundamental functions of a business is to attract and retain customers. If executed and done well, the reward of repeat customers that ultimately bring profit is what a business receives, beyond the strong brand equity and goodwill it builds in its community. In Nigeria’s saturated bridal/wedding market where a wedding holds every …

Fashion

MTN Lagos Fashion & Design Week Spring/Summer 2013: Ituen Basi, in a League of her Own #LFDW

There are designers and then there are designers’ designers. There is no doubt Ituen Basi falls in the latter category. Who could forget when she stunned the global fashion world with her interpretation and introduction of ankara color blocking in her ‘Independence’ collection? Basi gave historical context and showed the world that Nigeria’s fashion does …

Fashion

MTN Lagos Fashion & Design Week Spring/Summer 2013: House of Marie #LFDW

The House of Marie Collection is probably one of the more impressive and cohesive collections we have seen coming from the MTN Lagos Fashion & Design Week Spring/Summer 2013. We liked the label’s use of colorful laces and its own interpretation of color blocking. For example, in one design sent down the runway, the label …

Fashion

MTN Lagos Fashion & Design Week Spring/Summer 2013: Ejiro Tafiri #LFDW

Designer Ejiro Tafiri continues to show growth in the construction of her garments. For Spring/Summer 2013, she played with silks and cottons in colorful prints. However, what was most interesting was the way she paired both fabrics and the styles she offered. Wrap blouses and dresses, for example, were included in her presentation. We also …

Fashion

MTN Lagos Fashion & Design Week Spring/Summer 2013: Beatrice Black #LFDW

Flirty and fun was clearly the theme for Nigerian designer Beatrice Black’s Spring/Summer 2013 collection. Each piece comes to life and is refreshing fluid. The strength of the collection, however, had to be the colorful floral fabrics she chose and cut into simple classic silhouettes fitting for the carefree Beatrice Black  woman. Indeed the min-dresses …