Exclusive: Ada Mgbudem Of Fashion Brand-Ella & Gabby Chats With Eku Edewor On MNet 53Extra + Exclusive Clip From The Making Of ‘Tropical Sophistication’ Lookbook

A lot of people know of Nigerian luxury based brand-Ella & Gabby, however the brain behind Ella & Gabby has been silent working behind the scenes to build her fashion empire.

Today, we bring you exclusive MNet 53 Extra interview footage of Ada Mgbudem- Creative mind behind Ella & Gabby, one of Nigeria’s fast-growing luxury brand.

Mrs Mgbudem chatted with the beautiful presenter of 53Extra- Eku Edewora while back.

Meet the creative entrepreneur, wife and mother of three talks and get to know of how she started her fashion brand, what inspires her to go further and her vision to see it succeed.

You have previously seen the photos, to view them again, please visit, however you have never seen this exclusive clip from the making of the brand’s Autumn/Winter 2013 ‘Tropical Sophistication’ lookbook. The collection is absolutely mind blowing; the bright colours and prints all carefully hand stitched and embellished is absolutely a cure for sore eyes! We haven’t seen any designs out of Nigeria this refreshing in a really long time. We love the exquisite tribal prints, floor length elegant dresses and teasing cut-outs, words can’t simply describe how much we love each piece.

Watch and get inspired!

About Adaobi Mgbudem
Adaobi Mgbudem is a graduate of International Languages from the University of Port Harcourt and the Creative Director of Ella and Gabby.

Inspired by her mum and Home Economics teacher, at the age of eight, she hand stitched a night gown; it was then she fell in love with Fashion Design.

Growing up in the midst of professionals, although she always had an interest in Fashion, she chose to be an entrepreneur working in real estate, hospitality and securities where she recorded great achievements.

In 2010, she turned her attention to her passion and went for courses at Central Saint Martins London: School of Fashion and Textiles to hone her skills as a fashion designer. In April 2012, Adaobi launched ELLA & GABBY.

Her debut collection is sophisticated, yet elegantly understated reflecting her aesthetic sensibility and impeccable artisanship. ELLA & GABBY tells a timeless story with its impressive clean lines, classic silhouettes and exquisite craftsmanship giving a sense of exclusive fantasy and a return to true elegance and beauty.

Adaobi Mgbudem, so zen, is married and a mother to three great children.

For more information on Ella and Gabby, visit

Stockist Details
Address: No 2, Bergamot Street, Northern Foreshore Estate, Chevron drive, Lekki, Lagos, Nigeria.
Email: [email protected]
Tel: 04-2290306, +234 7045273009, +234 7045273010
Facebook: Ella and Gabby
Twitter & Instagram: @EllaandGabby
Credits: Studio 53 Extra | Ebox

Ladybrille Magazine

Founded in 2007, Ladybrille® Magazine is a California based pioneer digital publication demystifying the image of Africans in the west through contemporary African fashion and celebrating the brilliant woman in business and leadership, with an emphasis on the African woman in the diaspora. Our coverage includes stories on capital, access to markets, expertise, hiring and retention, sales, marketing, and promotions.

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