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Beats by Dre Presents Nigeria’s Bobsled Team in New Campaign ‘Above the Noise’

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Beats by Dre Presents Nigeria’s Bobsled Team in New Campaign ‘Above the Noise’

In November of 2017, we shared the story of the Nigerian women’s bobsled team competing, for the first time, in the winter Olympics. Since then, the trio of Seun Adigun, Akuoma Omeoga, and Ngozi Onwumere have continued to gain attention and making global headlines. A recent and commendable recogntion of these rising stars is their recent feature as groundbreaking athletes in Apple’s Beats by Dr. Dre global campaign titled “Above the Noise”.

Watch the one-minute-clip with music from “The Beautiful & Damned” by G-Eazy featuring Zoe Nash and be inspired.

“No one expected a women’s bobsled team from Africa to make it to winter sports’ biggest stage, but they’re here now. They’ve already made history, but their story is just beginning.”

Photo: Beats by Dre

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Founded in 2007, Ladybrille® Magazine is a California based pioneer digital publication demystifying the image of Africans in the west through contemporary African fashion and celebrating the brilliant woman in business and leadership, with an emphasis on the African woman in the diaspora. Our coverage includes stories on capital, access to markets, expertise, hiring and retention, sales, marketing, and promotions.

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