Global luxury brands, like their non-luxurious counterparts, are all determined to get a piece of the rising middle class and the wealthy Nigeria. To that end, we are seeing these brands expand their reach to diverse industry sectors, including employing marketing strategies and tactics to ensure reach. A case in point is the recent announcement …
Jodie Blum is a results driven leader who excels in executive brand management, programming and event/cause marketing solutions that influence funding decisions. An influential connector and builder of long term high profile relationships, she has continuously raised standards to maximize brand awareness and marketing initiatives.
Over the past 15 years, Jodie has designed and implemented the charitable efforts and foundations for an Academy Award winning director/actor, an NFL Hall of Famer and Grammy winning Hip Hop Artist. Most recently, Jodie held the position of Executive Director of GRAMMY U at The Recording Academy, known best for the GRAMMY Awards. Jodie lent her talents in developing a unique and fast-growing community of college students, who were pursuing a career in the recording industry. Working with game changers and industry icons to provide unique and cutting edge programming in order to help shape the future of an evolving music landscape.
Jodie created Image of Change, a collective philanthropic agency of like-minded high- profile humanitarians to effectively and responsibly maximize their charitable efforts. She also launched and served as the Executive Director of The Common Ground Foundation with artist/ actor “Common”, as well as owned her own successful company specializing in non profit consulting, fundraising and special events. As the Executive Director for The Common Ground Foundation, she received an Emmy nomination for her “A Minute” campaign around HIV/AIDS testing in 2006, developed The Corner Book Club- the first online book club for teenagers and established partnerships with top level brands such as Cartier, American Airlines, Best Buy, Coca-Cola and many more.
Jodie also serves on the Board of Directors for The Compound Foundation, a national organization founded in 2007 by artist Ne-Yo to enhance the well-being of youth growing up in foster care and group homes.
The LADYBRILLE WOMAN Show is the pioneer show for celebrating the brilliant woman (Ladybrille) and shinning the spotlight on African women entrepreneurs. The show features inspiring interviews from entrepreneurs with a heavy focus on women entrepreneurs. It also focuses on fashion law, marketing and promotions and business strategies.
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Lisa Folawiyo, founder and creative director of Jewel by Lisa, is the cover girl for this months’s issue of Genevieve Magazine, Nigeria’s leading fashion and lifestyle publication. Check out what the magazine editors had to say about the designer on their cover, then head over there to Genevieve Magazine for more details and where to …
Zimbabwe Fashion Week kicks off this Thursday. However, amidst the frenzy of fashion week, has been a different frenzy, that of negative publicity and statements regarding the credibility of the event. The founder of Zimbabwe Fashion Week, an ex-fashon model herself, was accused of starving models, not paying her third party vendors, among other claims. …
In seven days, Lagos, Nigeria will witness the first conference of its kind on African soil, that will assemble some of the most successful female entrepreneurs and business leaders from diverse African countries and beyond, under one roof on a fundamental agenda. The event is Africa Women Innovation and Entrepreneurship Forum (AWIEF) holding at Lagos …
The Fashion Law Institute is turning five (5) this September and for its anniversary celebration, it will on September 9th, 2015, showcase a special event featuring African fashion designer Mimi Plange; who is an alumna of the Fashion Law Bootcamp® program, and a past participant of the School’s Fashion Law Pop-Up Clinics. Plange who will …
